# ZenoCloud Editorial Mineral Social System

## Purpose

The social system should make a ZenoCloud post recognisable before someone reads the account name. Recognition comes from the operating label, measured typography, Mineral marker and restrained use of real infrastructure imagery.

## Platform exports

| Surface             | Export size | Working rule                                                                    |
| ------------------- | ----------: | ------------------------------------------------------------------------------- |
| X profile image     |   400 x 400 | Keep the complete logo inside the central 72% safe area.                        |
| X header            |  1500 x 500 | Keep essential content away from the outer edges and top and bottom crop zones. |
| LinkedIn Page logo  |   400 x 400 | Test on light and dark interfaces.                                              |
| LinkedIn Page cover |  4200 x 700 | Keep the message near the centre and away from the lower-right edge.            |
| Feed landscape      |  1200 x 627 | Use for links, announcements and infrastructure evidence.                       |
| Feed square         | 1080 x 1080 | Use for a single claim, product fact or short operating note.                   |
| Feed portrait       | 1080 x 1350 | Use for explainers that need one additional supporting layer.                   |

Platform dimensions must be rechecked before a major campaign because platform presentation rules can change.

## Four reusable backgrounds

### 1. Editorial Light

- Soft White or Mineral ground.
- Navy headline and logo.
- One Mineral Gold equipment marker.
- Best for announcements, explainers and founder notes.

### 2. Operations Dark

- Zeno Navy ground.
- Reverse logo and Soft White type.
- JetBrains Mono for state, time, location and qualification.
- Best for operating updates, response notes and Stator material.

### 3. Infrastructure Image

- One approved image from the ZenoCloud image system.
- Never show an exposed graphics card for GPU material.
- Use a controlled Navy information strip instead of a heavy gradient.
- Best for servers, GPU capacity, migrations and data-centre evidence.

### 4. Proof Ledger

- Mineral ground with ruled dividers.
- One founder-stated or measured claim.
- The qualification must remain on the same canvas.
- Best for SLA language, response targets, case evidence and configuration facts.

## Platform marks

- Use platform marks only as links or to identify an official ZenoCloud presence.
- Do not recolour, distort, outline or combine a platform mark with the ZenoCloud logo.
- Do not use a platform mark as decoration inside post artwork.
- Keep a clear gap of at least one icon width between a platform mark and the ZenoCloud logo.
- X, Instagram, YouTube and WhatsApp marks in this prototype come from Simple Icons 16.28.0.
- The LinkedIn icon comes from Font Awesome Free Brands 7.3.1 and must follow LinkedIn's current brand rules. Use LinkedIn's official supplied mark for final production where required.

## Copy rules

- One point per image.
- Headline length: 3 to 10 words.
- Supporting copy: no more than 22 words on a square card.
- Put the qualification next to the claim, not in the caption only.
- Avoid generic labels such as innovation, seamless, future-ready and cutting-edge.
- Never use claims that are not founder-stated, contracted or measured.

## Naming convention

Use `zc-social-{surface}-{background}-{topic}-v{number}.{extension}`.

Example: `zc-social-square-ops-p1-response-v1.png`.

## Source and export

- Editable templates: `social/exports.html` and `social/export-templates.css`.
- Renderer: `scripts/render-editorial-social-assets.mjs`.
- Production exports: `assets/social/`.
